The Enduring Optimism of “We’ve Only Just Begun” by The Carpenters
Have you ever heard a song that perfectly captures the hopeful spirit of new beginnings? That’s the magic of the Carpenters’ classic hit, “We’ve Only Just Begun.” While it might surprise you to learn that this timeless tune wasn’t always destined for pop stardom, its journey to becoming a beloved anthem is a fascinating story in itself.
“We’ve Only Just Begun” first entered the world in an unexpected place: a television commercial. In early 1970, songwriter Paul Williams penned the melody for a California bank aiming to attract young customers. The song played over heartwarming scenes of a newly married couple embarking on their life together. While the commercial itself wasn’t a huge success for the bank, the song’s infectious optimism resonated with viewers.
The catchy tune soon caught the ear of Richard Carpenter, one half of the famed brother-sister duo. Recognizing the song’s potential, he tracked down Williams and secured the rights to record a full-length version. Karen Carpenter’s sweet vocals, layered with the duo’s signature harmonies, brought a new dimension to the song, transforming it from a jingle into a genuine work of musical art.
Released in 1970, “We’ve Only Just Begun” quickly climbed the charts, reaching number two on the Billboard Hot 100. It became the Carpenters’ second million-selling single, solidifying their place as rising stars in the music industry. Both Karen and Richard considered it their signature song, a testament to the powerful emotions it evoked.
The song’s appeal transcended age and genre. On the Adult Contemporary charts, it reigned supreme for a remarkable seven weeks. The uplifting lyrics resonated with listeners of all ages, offering a message of hope and excitement for the future. “We’ve only just begun,” it declares, “to live.” This simple yet powerful phrase captured the essence of new beginnings, of embarking on a journey filled with possibility.
The song’s impact extended far beyond the charts. In 1971, it helped propel The Carpenters to Grammy wins for Best New Artist and Best Contemporary Performance by a Duo. For songwriter Paul Williams, “We’ve Only Just Begun” marked a turning point, opening doors for future collaborations with the Carpenters and solidifying his place in the music industry.
Although its initial success in the UK was modest, the song’s popularity has only grown over time. In 2016, it was voted the second-favorite Carpenters song by British viewers, a testament to its enduring appeal.
“We’ve Only Just Begun” is more than just a catchy tune; it’s a timeless reminder of the optimism and excitement that come with new beginnings. Whether you’re celebrating a marriage, starting a new job, or simply embarking on a new chapter in life, this song serves as a powerful anthem, urging us to embrace the possibilities that lie ahead.
Great Songs